The transition to a sustainable society requires massive change -
not just in technology, but also in people.
Can you mobilize media, governments, and communities
and convince them that your project contributes to a better world?
Jaspr can help
PR Strategy
At its core, PR is about obtaining the support of stakeholders that matter. Jaspr brings years of experience in developing and executing communications strategies to support effective project execution.
Crisis Communications
Jaspr helps you stay calm and in control during a crisis, drawing from first-hand experience, including for the Dutch corona testing program in 2021 and for one of the largest Russian-European energy projects during the Crimean crisis in 2014.
Spokesmanship
Benefitting from years of experience with interviews, press conferences and publicity, Jaspr can manage your relationship with the media to turn risks into opportunities.
Stakeholder Engagement
Large projects are increasingly met with public sceptism, even if they contribute to sustainbility. Jaspr has represented companies in challenging political and public environments and can help secure your social license to operate.
Brand Identity
Look beyond graphic designs and logo’s, by defining the purpose and identity that form the core of your organization and providing the foundation for a strong, lasting brand.
Interim Management
Do you need extra firing power for a specific project or period? Jaspr gets up to speed fast, providing both strategic advice for sr management and guidance and execution power for international teams.
The Hydrogen Chemistry Company
PR Strategy | Media | Brand Identity
Launch of the green hydrogen company HyCC and full management of all communications activities.
Testen voor Toegang
Spokesperson | Crisis Management
Main spokesperson for the national Corona testing program of the Dutch government.
Port of Rotterdam
Strategy | Stakeholder Relations
Communications advisor for energy transition projects in the Port of Rotterdam and lead author of the Cluster Energy Strategy (CES).
Nouryon
PR Strategy | Media | Brand identity
Supported the spin-out and launch of AkzoNobel’s 10-billion euro chemicals division, under the new name Nouryon.
Nobian
Strategy | Spokesperson | Issues Management
Led the brand launch and all communications for Nobian, a leading European chlorine producer and salt mining company.
The South Stream Offshore Pipeline
Strategy | Spokesperson | Crisis Management | Public Affairs
Spokesperson and deputy-head of communciations for a key Russian-European pipeline project in times of rising geopolitical tension.
Strategic yet pragmatic
I started Jaspr to help bridge the gap between strategic communications planning and daily execution in order to effectively support sustainable change.
I am passionate about sustanainability but also recognize that getting to a greener world requires complex transformations that are not always well understood. Therefore, I made it my mission to help companies realize challenging sustainable projects though clear communications. From defining your communications strategy or writing a convincing story to taking control of a tricky issue in an imperfect world: I make sure we get the job done when it matters.
- 15-year track record in communications
- Led international teams for complex projects
- Trusted advisor to senior management
- Industry experience in energy, chemistry, hydrogen and mining
- Degrees in International Relations and Environmental Science
- Strong drive to realize sustainable impact